Why Reports Changed the Way I Run My Business

Aug 18 / 1 min read

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As a developer, I used to dismiss reports. Running my own business changed that. Building a recurring revenue dashboard taught me how reports reveal patterns, improve decision-making, and make a business more sellable.

Outline

  • Initial skepticism about reports
  • Realization after running a business
  • Building an MRR dashboard for myself
  • Automating data delivery via email
  • Running financial scenarios
  • Discovering strong profit margins
  • Why this makes the business stronger and sellable

From Developer Skepticism to Business Value

As a developer, I never really understood the purpose of reports. They felt like placeholders in Excel. I enjoyed building them, but I couldn’t see the practical use.

Running my own business changed that perspective.

Seeing Patterns Clearly

Reports and charts help me spot patterns at a glance. They show me progress and direction without guesswork.

Building My Own Dashboard

I built an admin-facing report for monthly recurring revenue. Instead of checking dashboards manually, I get updates by email daily, weekly, or monthly. This habit keeps me consistent.

Running Financial Scenarios

While building, I tested scenarios—like scaling my fleet 100x. The results confirmed I’m operating at 80–90% gross profit. That clarity is priceless.

Why It Matters

Reports do more than satisfy curiosity. They make the business more transparent and more attractive to potential buyers. They also give me the confidence to run the business smarter.

Resources & Links